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This Paperback Book item from Morgan James Publishing was reviewed on 6-Nov-2008. Search ISBN:0976090104 offer from Abebooks or used books from Alibris. Guerrilla Marketing for Mortgage Brokers: How to Steal Customers from Your Competition Reference Book. Classifications : General AAS Qualifying Textbooks Custom Stores Specialty Stores Books Banks & Banking Industries & Professions Business & Investing Subjects Books General Marketing Marketing & Sales Business & Invest . Click the following link to view the cover of Guerrilla Marketing for Mortgage Brokers: How to Steal Customers from Your Competition. Related topics: General AAS. Custom Stores. Specialty Stores. Books. Banks & Banking. Subjects. Books. General. Marketing. Marketing & Sales. requestid: f922bc67-1fef-442c-bf79-84811040c04c requestprocessingtime: 0.0708610000000000 salesrank: 887792 edition: Revised numberofitems: 1 packagedimensions: 7088055590
1) Paperback Book Guerrilla Marketing for Mortgage Brokers: How to Steal Customers from Your Competition by Morgan James Publishing. I came across this book in researching mortgage marketing strategies. Although I have implemented various practices from other books and magazines in my mortgage marketing strategy, this book offers a good amount of insight and value to any mortgage marketing strategy. The suggested marketing practices aren´t worth anything unless you implement and monitor them. The author consults on mid-to-long term marketing strategies to generate consistent business, which can strengthen and widen your mortgage lead and referral foundation. This book is worth the purchase and should be utilized as a valued reference.¤ 2) Paperback Book Guerrilla Marketing for Mortgage Brokers: How to Steal Customers from Your Competition by Morgan James Publishing. Being a Mortgage Broker, when I saw the title I thought it would be a good book for my industry - wrong! This is the second Guerilla series book I have purchased and I have been disappointed with both. The title mentioned more about the business of Mortgage Brokers than the text of the book. The author put a few Mortgage Buzz words in the text but it had no real meat for the Mortgage business or any business. If someone finds this book a good buy then they should not be in business for themselves since the content is just simple common sense. Also, the big turn off was when the author compared Marketing to ´Good Sex.´ That statement alone shows he has no class! Instead of putting the book on my bookshelf, I put it where it belongs - the trash!
¤ 3) Paperback Book Guerrilla Marketing for Mortgage Brokers: How to Steal Customers from Your Competition by Morgan James Publishing. If you are looking for ideas on how to increase your mortgage sales, look somewhere other than this book! You can ask your fifth grader for the same info.¤ 4) Paperback Book Guerrilla Marketing for Mortgage Brokers: How to Steal Customers from Your Competition by Morgan James Publishing. Feel its my duty to write a negative review on this book. There is NO mortgage broker specific mention of any kind. It is a VERY VERY basic "general marketing" guide. I feel I wasted my time and money and has given me NO knowledge on marketing my mortgage business. DO NOT BUY THIS BOOK!! SEEK ELSEWHERE!!¤ 5) Paperback Book Guerrilla Marketing for Mortgage Brokers: How to Steal Customers from Your Competition by Morgan James Publishing. This book was a disappointment. It was full of platitudes and emotional and attitudinal characteristics recommended for mortgage brokers. But it had no real techniques, no strategy. It advocated a shotgun approach to marketing; do everything, signs, websites, telemarketing, advertising, etc. Save your money.¤ 6) Paperback Book Guerrilla Marketing for Mortgage Brokers: How to Steal Customers from Your Competition by Morgan James Publishing. In his groundbreaking book, "Guerrilla Marketing for Mortgage Brokers: How to Steal Customers From Your Competition," Certified Guerrilla Marketing Coach David Hancock teaches readers how to crush competitors and discover exactly why business slows down in tough economic times--and exactly what they can do about it.¤ Page Updated: Robert N. Goolsby, 4-Dec-2008, 09760901049780976090106, 530-670-1X0-360-040-021-8  Guerrilla Marketing for Mortgage Brokers: How to Steal Customers from Your Competition, Book, Image © Morgan James Publishing
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