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Jochen Wirtz, Writer - Author Page 1 of 2


Services Marketing (6th Edition) (Prentice-Hall Series in Marketing)
Author: Jochen Wirtz; Author: Christopher Lovelock; Author: Jochen Wirtz; Binding: Hardcover; EAN: 9780131875524; ISBN: 0131875523; Label: Prentice Hall; Prentice Hall. Book. Prentice Hall. Studio: Prentice Hall; Services Marketing (6th Edition) (Prentice-Hall Series in Marketing).


Marketing Channels: WITH " Services Marketing " AND " Internet Marketing, Strategy, Implementation and Practice AND " Principles of Direct and Database Marketing "
Author: Anne Coughlan; Author: Erin Anderson; Author: Louis W. Stern; Author: Adel El-Ansary; Author: Christopher H. Lovelock; Author: Jochen Wirtz; Author: Alan Tapp; Binding: Paperback; EAN: 9781408200087; Format: Import; ISBN: 1408200082; Label: Prentice Hall; Prentice Hall. Book. Prentice Hall. Studio: Prentice Hall; Marketing Channels: WITH " Services Marketing " AND " Internet Marketing, Strategy, Implementation and Practice AND " Principles of Direct and Database Marketing ".


Flying High in a Competitive Industry: Cost-Effective Service Excellence at Singapore Airlines
Author: Loizos Heracleous; Author: Jochen Wirtz; Author: Nitin Pangarkar; Binding: Hardcover; EAN: 9780071249645; ISBN: 0071249648; Label: McGraw-Hill Education (Asia); McGraw-Hill Education (Asia). Book. McGraw-Hill Education (Asia). Studio: McGraw-Hill Education (Asia); Flying High in a Competitive Industry: Cost-Effective Service Excellence at Singapore Airlines.


Essentials of Services Marketing - 1st Edition
Author: Christopher Lovelock; Author: Jochen Wirtz; Author: Patricia Chew; Binding: Paperback; EAN: 9789810679958; ISBN: 9810679955; Label: Pearson Education; Pearson Education. Book. Pearson Education. Studio: Pearson Education; Essentials of Services Marketing - 1st Edition.


Services Marketing in Asia - A Case Book
Author: Jochen Wirtz; Author: Christopher Lovelock; Binding: Paperback; EAN: 9789812449436; ISBN: 9812449434; Label: Prentice Hall; Prentice Hall. Book. Prentice Hall. ReleaseDate: 2005-05-31; Studio: Prentice Hall; Services Marketing in Asia - A Case Book.


Services Marketing in Asia, Second Edition
Author: Christopher Lovelock; Author: Jochen Wirtz; Author: Hean Tat Keh; Author: Xiongwen Lu; Binding: Paperback; EAN: 9780131275379; ISBN: 0131275372; Label: Prentice Hall; Prentice Hall. Book. Prentice Hall. Studio: Prentice Hall; Services Marketing in Asia, Second Edition.

The effect of meal pace on customer satisfaction.(analysis of restaurant management): An article from: Cornell Hotel & Restaurant Administration Quarterly
Author: Breffni M. Noone; Author: Sheryl E. Kimes; Author: Anna S. Mattila; Author: Jochen Wirtz; Binding: Digital; Format: HTML; Label: Thomson Gale; Thomson Gale. Book. Thomson Gale. ReleaseDate: 2007-08-13; Studio: Thomson Gale; The effect of meal pace on customer satisfaction.(analysis of restaurant management): An article from: Cornell Hotel & Restaurant Administration Quarterly.

An Empirical Study on Internet-based Business-to-Business E-commerce in Singapore.(Industry Overview)(Statistical Data Included): An article from: Singapore Management Review
Author: Jochen Wirtz; Author: Wong Poh Kam; Binding: Digital; Brand: The Gale Group; Format: HTML; Label: Singapore Institute of Management; Singapore Institute of Management. Book. Singapore Institute of Management. ReleaseDate: 2005-07-28; Studio: Singapore Institute of Management; An Empirical Study on Internet-based Business-to-Business E-commerce in Singapore.(Industry Overview)(Statistical Data Included): An article from: Singapore Management Review.

Perceived fairness of demand-based pricing for restaurants: variable pricing in restaurants--for example, by day part or weekends versus weekdays--is likely ... Hotel & Restaurant Administration Quarterly
Author: Sheryl E. Kimes; Author: Jochen Wirtz; Binding: Digital; Brand: The Gale Group; Format: HTML; Label: Cornell University; Cornell University. Book. Cornell University. ReleaseDate: 2005-07-30; Studio: Cornell University; Perceived fairness of demand-based pricing for restaurants: variable pricing in restaurants--for example, by day part or weekends versus weekdays--is likely ... Hotel & Restaurant Administration Quarterly.

Revenue management: Resolving potential customer conflicts (Working paper series)
Author: Jochen Wirtz; Binding: Unknown Binding; Label: Cornell University, Center for Hospitality Research; Cornell University, Center for Hospitality Research. Book. Cornell University, Center for Hospitality Research. Studio: Cornell University, Center for Hospitality Research; Revenue management: Resolving potential customer conflicts (Working paper series).

Author:Jochen Wirtz P1 | Author:Jochen Wirtz P2

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